
Xiaomi Auto Creative
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Work description
Core Selling Points
Recreate the cinematic lighting and texture of reference images, blending road and snowy mountain scenes with dynamic driving shots and close-ups of wheel hubs; craft a golden sunrise atmosphere to highlight the vehicle's streamlined posture and sport kit, achieving theatrical-grade automotive ad visuals without real-life shoots, fleets, or outdoor locations, delivering high-end car commercials at low cost.
Production Process
Requirement confirmation → Storyboard creation → AI scene and vehicle image generation → Camera dynamic motion debugging → Lighting and color grading unification → Audio packaging (voiceover + BGM + sound effects) → Subtitle and text overlay → Multi-version review and output.
AI Models Used
seedance2.0 image generation model (vehicle主体, natural environment), video dynamic generation model (camera motion, driving dynamics), audio large model (voiceover, background music), intelligent color grading and post-production model.
Applicable Industries
New energy vehicle manufacturers, car dealers, aftermarket tuning brands, automotive influencers, auto parts promotions.
Delivery Format
Output as per client specifications, supporting 4K MP4, ProRes, MOV, and various video containers, adapted for all-channel distribution including Douyin, WeChat Channels, offline large screens, and programmatic ads. Includes watermark-free final videos and standalone asset files.
Reusable Capabilities
Vehicle body and scene templates can be saved; simply replace body color, model, and text information to rapidly generate multiple short video assets, suitable for batch platform distribution.
Pricing Plans (Equivalent Visual Quality)
Basic Edition: 30s promo video 9800 RMB
Standard Edition: 60s full version promo video 15800 RMB
Bulk Package: 1 main video + 3 short clips 19800 RMB
Package includes 2 rounds of free revisions; additional revisions incur only material adjustment costs.
Compared to traditional real-life car shoots (budget starting at 50,000 RMB), costs are significantly reduced, delivery time compressed to 5-8 business days, and supports continuous iteration of shots based on distribution data.
Comments
Author information
陕西达文西文创产业有限公司
规模:30-50人
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