Luminous Lip Gloss | Beauty Product Concept Ad

Glow Lip Gloss | Beauty Product Concept Ad

This is an AI product concept short film created for beauty new product launch promotion.

Using "dewy glow, translucent shine, and heart-fluttering allure" as the visual keywords, the film transforms the lip gloss's product selling points into visual content that is easier to perceive and remember through model makeup effects, product showcase, liquid texture, and a light, bright, youthful atmosphere.

It doesn't just showcase the product — it places the product within real characters, emotions, and usage scenarios, making it ideal for new product launches, e-commerce channels, and social media campaigns.

Applicable Scenarios

• Beauty new product launch and pre-launch teaser

• Douyin, Xiaohongshu (RED), and WeChat Channels content

• E-commerce detail pages and channel assets

• Feed ads and social media seeding

• Limited-edition shades, gift sets, and key moment marketing

• Multi-shade, multi-SKU series content

Primary Technical Approach

This film primarily utilizes:

Image 2 Visual Keyframe Design + Seedance 2.0 Dynamic Motion Generation

Image 2 is primarily used to establish the characters, product, makeup effects, scenes, and overall visual style; Seedance 2.0 handles character movements, product dynamics, liquid texture, camera motion, and scene transitions.

Beyond model generation, the team also delivers:

• Product selling point and creative direction development

• Script and shot design

• Character and product consistency control

• Generation output selection and issue correction

• Editing, music, sound effects, and basic post-production packaging

• Color grading consistency and final film delivery

Target Clients

This type of content is well suited for:

• Beauty and consumer brands with a regular product launch cadence

• Brands with proprietary products or OEM/ODM capabilities

• Teams launching new products, limited editions, or product series

• Companies needing to supplement e-commerce, social media, and feed ad assets

• Advertising agencies and production companies needing to fill gaps in AI production capabilities

Reference Pricing

Reference pricing for similar product concept short films starts at approximately RMB 1,999.

Final pricing is assessed based on the film duration, number of shots, product reproduction complexity, character consistency requirements, motion complexity, and delivery versions.

Typically includes:

• Upfront requirements analysis

• Creative direction and script storyboards

• AI visual keyframe generation

• AI motion shot generation

• Editing, music, and basic post-production packaging

• Two rounds of focused revisions

• Delivery of one primary aspect ratio final film

If multi-aspect-ratio, multi-SKU, complex product effects, or serialized content is needed, pricing will be evaluated separately based on the actual scope.

Production Capacity for Similar Projects

When product materials and visual direction are clearly defined:

• A single short film of this type typically takes 5–7 business days;

• After the first visual system is validated, the work can extend to different shades, SKUs, and campaign themes;

• Engagements can be structured as single films, series, or monthly content partnerships based on the brand's launch cadence;

• Specific output volume is confirmed based on visual complexity and concurrent scheduling; no fixed daily output is guaranteed.